Past Events

In this webinar, learn about the main functions and benefits of QuickBooks Online, and how you can use it to gain a clear financial picture of your business. With the support of Juliana Ramirez, Founder of JR Bookkeeping, we will show you the different ways to use QuickBooks to understand, monitor, and improve the financial health of your business.

Understanding your numbers and managing your finances during COVID can seem overwhelming. In this webinar, learn about strategies to help you simplify and strengthen your finances. We will also talk about the importance of your financial mindset and habits, as you learn to establish financial practices that better adapt to your changing priorities, goals and needs.

This interactive WEVWorks webinar explores creative ways to work together, connect with others in the WEV community to increase your audience, and provide engaging experiences both virtually and in person this Holiday season. We review virtual and hybrid event trends that can help you boost sales and audience, with the main theme being COLLABORATION. As a seasoned community organizer, event producer Elly Iverson will walk through ways to find the best partners for your collaborative effort and share tips for successful activations. Special guests from the WEV community will share stories from their own pivoting experiences and attendees will then be invited to join themed breakout sessions to brainstorm possible collaborative efforts for a successful holiday season!

The most effective way to get what you need out of life is to convey your message clearly and persuasively. It's complicated enough to transform your thoughts into concise messages, but doing it during stressful times can seem near impossible. Whether it’s negotiating with your landlord, contracting with your vendors or drawing in your customers, learn the techniques necessary to utilize concise, persuasive communication skills to get people to agree with your ideas and follow your call to action. Interactive webinar hosted by WEV and presented by Ita Olsen, Professional Speaking Coach and CEO & Founder of Convey Clearly, a communication consultancy.

Stores are reopening across the State but retail is not the same. This comprehensive webinar covers an extensive range of topics that you as a business owner need to know to make your retail business succeed in these unprecedented times. Areas discussed include: • MARKETING – How will you entice customers to get back in the door, and make them feel safe shopping with you? • STAFF – How will you compete with the incentives that are out there for unemployment? How will you bring them back in safely, and protect their health and the health of your customers? • MERCHANDISE – What are you sitting on now, and how will you convert it to cash? What should your purchases for Fall look like? • VENDORS – Are they ready to come back too? Are they pressuring you to pay invoices? What have they done with your orders, both for Spring and for Fall? • FLOOR LAYOUT – How should your floor look now, and how will you set things up so customers can shop and keep proper social distancing? • SELLING – How do you sell and keep social distance? What do we do about dressing rooms and trying on clothing? What are the alternative selling methodologies to bring into your business to satisfy demand? Webinar hosted by WEV and presented by Dan Jablons, Retail Consultant for Retail Smart Guys, the premier retail consulting company for independent retail with clients around the world. Dan is based out of Westlake Village, CA.

One of the key aspects of business resilience is understanding the importance of being integrated into your community as a business owner — which often comes directly through collaboration. In this exciting WEV Works Webinar, you will learn: how to form successful collaborations, the essential qualities for effective outcomes, the important traits to look for and the skills needed to be a great collaborator. Discover why collaboration is so key for productivity and innovation. Walk away with ideas and tips to create your next collaboration with confidence! Presented by Shelly Jackson Buffington, Executive Director & Co-Founder, The Look & The Feel branding agency.

WEV’s Director of Lending, Marni Brook, discusses the importance of having adequate funding and the different borrowing options available for your business to ensure a successful and sustainable fresh start. If you have been offered an EIDL and don’t know if you should take it, or what amount to borrow, this webinar is for you! We also share the latest important updates concerning PPP forgiveness.