Week
|
Topics
|
Prep
|
| 1 |
Course Objectives, Introductions, Personal Finances
|
Ch 1-3
|
| 2 |
Setting the Stage for Business Development, Time Management |
Ch 4-7
|
| 2B |
Saturday Session – 9 am to 3 pm |
|
| 3 |
Intro to Marketing, Business Entities, Intellectual Property |
Ch 8-9
|
| 4 |
Product/Service Features and Benefits, Library Research |
Ch 10-11
|
| 5 |
Business Finances, Personal Cash Flow, Marketing and Pricing |
Ch 12-13
|
| 6 |
Customer Service, Sales, Promotion and Advertising |
Ch 14-15 |
| 7 |
Start-up, Fixed and Variable Costs, Internet Marketing |
Ch 16-18
|
| 8 |
Business Cash Flow, Financial Statements, Business Financing |
Ch 19-21
|
| 9 |
Financial Statements, Management and Operations Plan, Business Insurance |
|
| 10 |
Mission Statement, Writing the Business Plan, Investing
|
Ch 22
|
| 10B |
Saturday Session – 9 am to 3 pm
Business Plan Writing Workshop |
|
| 11 |
Business Plan Writing, Tax Issues
|
|
| 12 |
Business Plan Writing, Master Mind |
|
| 13 |
Business Plan Writing, Master Mind |
|
| 14 |
Business Plan Writing, Master Mind, Completion
|
|
| |
*Topics in italics denote guest speakers |
|
| |
G R A D U A T I O N
|
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